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Opportunity Reminder: Women of Color | Strategies for Online Positioning and Boosting your Online Brand

WBENC National Women's Business Council
WBENC | Women of Color

Register now for this dynamic session
Tuesday, July 11th, 3 PM – 5 PM EST

WBENC is pleased to invite you to attend “Women of Color: Strategies for Online Positioning and Boosting your Online Brand”

Women Of Color

During the session, you will explore effective strategies for positioning your brand online and reaching your target audience. You will also gain practical insights and techniques to enhance your online visibility, credibility, and reputation, while learning key elements of successful online positioning. Whether you are a startup company, or an experienced entrepreneur looking to boost your brand to the next level, this session is for you!

By the end of this workshop, participants will be able to:

Gain insights into their target audience’s needs and behaviors, enabling them to create more targeted and relevant online content and experiences.
Define their brand values, key points of differentiation, and positioning in order to establish a clear and compelling brand identity that resonates with their target audience.
Identify and evaluate online channels and platforms that align with their brand’s goals and objectives, enabling them to effectively amplify their message, engage their target audience, and build meaningful brand interactions.
Join us to receive hands-on training on how to create a cohesive online brand identity and improve your online presence.

The WBENC Women of Color Program is an outreach and development program designed to build and strengthen a dynamic ecosystem for women of color entrepreneurs. While this session is targeted to women of color, all are welcome to attend.

Ari Krzyek

Ari Krzyzek │CEO & Head of Strategy | Chykalophia Group

CEO and Head of Strategy at Chykalophia (read: see-ka-lo-fia), Ari Krzyzek helps FemTech, DTC, and women-led brands transform their website into platforms that drive business growth. She is co-author of the Top 3 Best Sellers book in web design, Made to Sell: Websites that Convert.

Event Details


Jun 23, 2023
Jun 23, 2023


2:00 pm – 3:00 pm