Built for What’s Next | Go Beyond Conversations- Stories That Spark Connection

Course Delivery | Live

Instructors

Lisa Jackson
President and CEO
Contract De- Watering
Sherry Cummins
Program Manager, Women’s Business Center
Great Lakes Women's Business Council

Many business owners miss one of the most powerful elements of building relationships: curiosity. You don’t need to tell someone everything about your business—you need to give them a reason to want to know more. Building on Session 2, where we prepared and plan to position, Session 3 focuses on using your story to capture attention, communicate your value, and motivate the next conversation. Learn to adapt your story for corporate representatives, fellow WBEs, resource partners, and experts—and turn conference interactions into meaningful connections that last beyond the conference.


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Event Details

Date

Oct 7, 2026

Time

11:30 am – 1:00 pm

Location

Anywhere you have WiFi